The Sales Revolution Podcast

Welcome to The Sales Revolution Podcast!  Every revolution starts somewhere and this revolution is all about making it easier for organisations to attract, keep and grow the customers who want to belong to them.

Every episode is a little peek into companies, thought leaders, and experts who are doing great things in revolutionising business in such a way that it inspires you to think differently about your own organisation and most importantly take the steps towards becoming magnetic so your organisation is a customer powerhouse – not just a single function or person.

The Sales Revolution Podcast

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Ep2 Balancing Empathy And Accountability with Trudy MacDonald

COVID has inflicted an onslaught of change in the way we live and the way we work. It has meant that organisations need to alter their own leadership practices to reflect the changing behaviours of their people.

Trudy MacDonald,Founder and Managing Director of human resource consultancy TalentCode HR, highlights the challenges of balancing empathy and accountability, especially in the context of remote work and flexibility. Trudy emphasises the importance of emotional intelligence in leadership and the need for feedback-rich cultures. She also explores the shifting expectations and motivations of Gen Z employees and offers solutions into attracting and retaining them.

Trudy also discusses the value of personalised development programs, peer learning, and cross-generational collaboration, and she emphasises the importance of clarity, transparency, and accountability frameworks in creating a culture of accountability and support.

MORE INFORMATION

Trailer: The Sales Revolution

The sales process is broken. What’s required is a revolution. A revolution to engage with other people, whether they be direct customers, employees, or the greater business community.Leading the charge is Ingrid Maynard, Founder and Managing Director of The Sales Doctor. Ingrid’s pathway to Enrichment Philosophy evolves the sales process and mindset, freeing up sales teams to achieve outcomes beyond what they dare to imagine.The Sales Revolution is a podcast which explores these concepts, and introduces other leaders on their approach to business and sales.

The Sales Doctor

The Sales Revolution Book

The Next Level Sales Online Program

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