Incentives drive action. But what makes an incentive truly irresistible?
Today, we’re diving into the world of incentive strategy with a powerhouse in the field – Mercedes Ibbett, Managing Director and Owner of EVT Incentive Marketing.
With 23 years of experience, she’s been shaping the way businesses motivate and reward their top performers.
This year, EVT celebrates an incredible 40 years of success, proving that the right incentives don’t just boost sales—they transform businesses.
But Mercedes’ story goes beyond the boardroom. Growing up in a trailblazing family business, she witnessed firsthand what it takes to lead, innovate, and thrive.
We explore not just the power of incentives but the journey of a woman who’s redefining leadership in Australia’s incentive industry.
EVT Incentive Marketing
https://www.evtmarketing.com/
Mercedes Ibbett LinkedIn
https://www.linkedin.com/in/mercedesibbett/
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